Co-branded Events Example Source: Nike IV. Sponsorships These are events where a brand or business expresses its support for an event, activity, or individual. This type of event facilitates a strategy to increase sales, as the more exposure a sponsorship has, the more potential consumers it reaches. Very prominent examples of such campaigns are: Britney Spears at Pepsi. David Beckham. Rolex Tiger Woods. These companies often sponsor players, teams, and artists to gain more brand exposure. Create your virtual store in and get exclusive offers! We invite you to read this article to manage your business using a virtual store.
Virtual store businesses undertake these types of activities in order whatsapp mobile number list to increase the value of the business in order to strengthen its image. The goal is for the public to have a favorable image of the company and its articles. A prominent example of this type of campaign is Coca-Cola's campaign called Happiness ATM, promoting the money-related message that money can bring happiness when it falls into good hands. Products These types of campaigns focus on promoting one or more specific items, and generally, they are strategy-oriented campaigns to increase business sales. An example of such a campaign is é Brand's campaign for é Events, a microsite the brand created to sell its scarves online.
With anticipation As the name suggests, they are designed to An advertising campaign that arouses consumer expectations and curiosity, but doesn't reveal many details about it. A prominent example of such campaigns are those used to promote movies and series, such as the premiere of their trailers, as a way to attract users. Launching These campaigns focus on strategies to inform the market about the launch of a new product or service, often accompanied by discounts and promotions to attract consumers. Although it is not mandatory, these activities can be preceded by desired activities. An example of this type of campaign is the campaign a brand runs to launch each model.